28
Jul 10

DRAKE AT THE ALIFE RIVINGTON CLUB

THANK ME NOW FEATURING DRAKE

AT THE A.R.C. UMBRO WORLD CHAMPIONS SPACE

On June 14th, Drizzy Drake performed at the A.R.C. Umbro World Champions Space in the Alife Rivington Courtyard. The evening began with a bass-heavy, hip-hop flirting, electro set by DJ duo Vida & Valissa. The two promptly set the party mood as guests enjoyed cocktails courtesy of Crown Royal, and cold Red Stripe Light beers. An hour into the evening, Fool’s Gold DJ A-Trak took over the tables and hammered the audience with his unique blend of electro rap anthems, setting the scene for today’s most anticipated artist, Drake. The two created a dynamic collaborative musical exchange for the rest of the evening. See it all at alifemedia.com , including the official ALIFE SESSION FEATURING DRAKE video, as well as many of the pictures taken during the event.

ALIFE DRAKE UMBRO

DRAKE WELCOMES ALL IN ATTENDANCE

ALIFE DRAKE AND DJ A-TRAK

DJ A-TRAK MOVES THE CROWD

ALIFE DRAKE AND DJ A-TRAK

GUESTS OF THE A.R.C. UMBRO WORLD CHAMPIONS SPACE

ALIFE DRAKE, VIDA AND VALISSA

DJ DUO VALISSA & VIDA POSE WITH DRAKE

ALIFE DRAKE

ALIFE DRAKE TEE

ALIFE DRAKE TEE

ALIFE DRAKE TEE: MENS/LADIES.


19
May 10

ALIFE SESSIONS – CYPRESS HILL

Alife continues it’s tradition of “Alife Sessions” in the private courtyard of it’s iconic Lower Eastside NYC flagship store. The Alife Sessions are attended by a mix of cultural, fashion and creative leaders along with Downtown New York’s tastemakers.

Previously collaborators have included Multi Grammy winner John Mayer, Q-Tip, Moby, Three Six Mafia and Nas. On 4/15 another session was held featuring Cypress Hill, Ninja Sonic and Fischerspooner.

Enjoy…


09
May 10

NEW TO SPIRE : MUSE AUDIO

We’re very excited about Muse Audio joining the Spire brand roster…


29
Jan 10

HUF FOOTWEAR PREVIEW VIDEO ON HYPEBEAST

Anticipation is in full effect for Huf’s new footwear line… here’s a quick preview chat with Keith Hufnagel from Hypebeast.


26
Jan 10

DARYL ANGEL SKATEBOARDER MAG ONLINE INTERVIEW

Huf rider and new Habitat pro Daryl Angel has a web interview at the Skateboarder Mag website… click!


10
Jan 10

HUF FOOTWEAR, YUP!

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Got a mystery box of samples this week… after some of the smoothest footwear colabs in 2009… it’s official… Huf Footwear for 2010!


25
Nov 09

PARTY WITH THE FAT KIDS

If you’re in Melbourne you have no doubt seen those donut stickers all over town… they’re everywhere! It’s all the work of the Fat Kids whose blog is keeping Australia updated on everything streetwear related worldwide. They’re holding one hell of a party December 5th at the Hi Fi that’s getting hook up’s from 10 Deep and Deuce.

Click for the down-low!

SB6 Eflyer 1000 pixels


14
Oct 09

ALIFE SPRING FOOTWEAR 2nd DROP

everybodycoreblackCheck in with the Fat Kids blog for the last drop of Alife footwear for 2009. In store’s right now!


01
Oct 09

MIKE MARTIN ON HUF

Spire Distribution and HUF proudly announce Melbourne’s Mike Martin is now riding for HUF.

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Mike joins such amazing skaters as Dennis Busenitz, Julien Stranger, Alex Olson, Zered Bassett and fellow Australian Andrew Brophy.

Yeah we’re stoked to have Mike on. He is super sick and a cool dude” - Keith Hufnagel, Huf Founder

My favorite bartender in Melbourne, good backtails too” - Steele Saunders, Spire Distribution General Manager

Check the Four Skateboards site for a quick clip.

Or this Youtube gem…

YouTube Preview Image

Props to Pop Magazine & Julius Kellar for the snap!


14
Sep 09

ALIFE PREVIEW ON SNEAKER FREAKER

alife-desert-boot-1-1If you want to know what Alife Footwear is hitting stores this month check the preview at Sneaker Freaker.